SB22 Announces Partnership with Bay City Ventures

SB22 Announces Partnership with Bay City Ventures

SB22, an innovative sports betting and gaming software development company with multiple industry-first solutions, today announced a strategic partnership with Bay City Ventures, a leading Japan-based gaming firm.

The partnership expands SB22's reach into the significant Japanese gaming market to offer the company's solutions including its recently GLI-33 certified Fi22 platform and its VR22 immersive betting platform for Free to Play initially and Real Money Gaming once regulated.

Bay City Ventures is an ideal strategic partner for SB22 as we look to offer a next generation Free to Play engagement solution built on top of our enterprise platform. We are excited to tailor our solution for the Japanese market and expand internationally.
- Vik Shrestha, Chief Commercial Officer of SB22

Under the partnership, Bay City Ventures will provide distribution, business development and advisory services while the companies will jointly identify new opportunities to expand SB22’s VR22 immersive betting platform application into other verticals including live events and tourism.

SB22 has proven their ability to develop innovative technology that places the user experience at the forefront. After receiving a demo of their tech at G2E Las Vegas, it was eye opening to see the tremendous amount of potential the company has to offer globally and specifically in Japan.

- Joji Kokuryo, Managing Director of Bay City Ventures

With the expected opening of integrated resorts in Japan, there is an incredible opportunity for operators to start building a valuable customer database and engage in meaningful ways. Additionally, using our GLI-certified Fi22 platform for Free to Play gaming will ensure a smooth transition to Real Money Gaming in the future.

- Steve Laity, VP of Strategy of SB22

Much like my personal experience with their VR22 product, words can not simply express how excited I am to announce this strategic partnership with SB22. Nothing but thanks to industry movers Vik Shrestha, Steve Laity and the entire SB22 family. Let's do this!

- Joji Kokuryo, Managing Director of Bay City Ventures

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