SB22 launches Focus mode - replacing traditional UI for sports betting

SB22 launches Focus mode - replacing traditional UI for sports betting

Come and see it in action this week at the SBC Summit North America, Booth A450

SB22 Proudly Announces Partnership with Scrimmage, to Revolutionize Sports Betting

SB22 Proudly Announces Partnership with Scrimmage, to Revolutionize Sports Betting

We're announcing our latest collaboration and a strategic partnership, inking a deal with Scrimmage, a cutting-edge loyalty software platform. The partnership will enable SB22 to leverage Scrimmage's technology to offer its customers a more immersive and engaging sports betting experience

SB22 Enters Industry First, Biometrics Partnership With Fincore

SB22 Enters Industry First, Biometrics Partnership With Fincore

We're announcing our partnership with Fincore, one of the leading gaming software specialists, to integrate their powerful facial recognition solution into our sports betting platform to help solve challenges around anonymity in retail

SB22 Launches Bet Leroy's, Free-to-Play Sports Wagering App

SB22 Launches Bet Leroy's, Free-to-Play Sports Wagering App

Get ready to dive into the thrill of live betting, track your favorite teams and score big wins with our brand-new, exciting app!

Former Dallas Mavericks Exec George Killebrew Joins SB22 As Senior Advisor

Former Dallas Mavericks Exec George Killebrew Joins SB22 As Senior Advisor

SB22 announced today that longtime sports and marketing executive George Killebrew has joined SB22 as Senior Advisor and will help guide the expansion of the company's business across its target markets

SB22 Shines Bright at the G2E 2023 in Las Vegas With an Impressive Booth

SB22 Shines Bright at the G2E 2023 in Las Vegas With an Impressive Booth

We introduced standalone retail kiosk K22 with Lucky22™ button, the next-generation VR solution, and a major step forward—first-in-the-industry app designed for Apple TV

SB22 Announces Strategic Partnership with BetLeroy's

SB22 Announces Strategic Partnership with BetLeroy's

We are excited to present a partnership that will launch an innovative sports engagement mobile application that features leaderboards, a wide range of betting options, together with our Apple Watch app

SB22 Goes Turnkey with ExeFeed

SB22 Goes Turnkey with ExeFeed

We are pleased to announce our newest collaboration with ExeFeed, a renowned provider of sports betting solutions

We're Partnering Up with SharpLink

We're Partnering Up with SharpLink

The agreement calls for the full integration of SharpLink's proprietary C4 BetSense, an AI-powered audience acquisition technology, with SB22's GLI-33 Certified Fi22 sports betting platform

SB22 Announces Partnership with WagerWire

SB22 Announces Partnership with WagerWire

With WagerWire, SB22’s customers will have the option to have bets be tradeable inside their own applications via an in-sportsbook marketplace

SB22 Partners with ProhiBet

SB22 Partners with ProhiBet

We're thrilled to announce a partnership with U.S. Integrity for sports wagering monitoring and regulatory compliance software

SB22 Announces AW22, First-in-Industry, Apple Watch Wagering App

SB22 Announces AW22, First-in-Industry, Apple Watch Wagering App

There is a world of posibilites on your wrist

SB22 Announces ALL.ART Partnership

SB22 Announces ALL.ART Partnership

We're redefining the future of NFT-driven sports entertainment

SB22 Announces Partnership with PICO

SB22 Announces Partnership with PICO

The strategic partnership will revolutionize VR sports entertainment experiences, allowing customers to interact with products and services in new unique ways

SB22 is linking with nVenue to create “immersive” betting experience

SB22 is linking with nVenue to create “immersive” betting experience

We aim to create a powerful synergy of technology and expertise, the collaboration will see nVenue offer SB22 its microbetting engine to plug into our sportsbook platform

SB22 Wins the Rising Star in Sports Betting award at this year’s SBC

SB22 Wins the Rising Star in Sports Betting award at this year’s SBC

This was our year to shine at a prestigious iGaming and sport betting SBC Summit North America event, and we took home a major industry award!

SB22 Launches Another Industry First — Retail Wagering Platform and Kiosk

SB22 Launches Another Industry First — Retail Wagering Platform and Kiosk

We’re proud to announce the market launch of our transformative K22 kiosk and retail sports betting solution

SB22 Attends Annual GLI Regulators Roundtable

SB22 Attends Annual GLI Regulators Roundtable

SB22 is proud to have been invited to take part in this year's major industry gathering, alongside Amazon, Kinectify, and other industry leaders and peers.

SB22 Launches Ai22 Promotional Engine, Latest in Disruptive Suite of Products

SB22 Launches Ai22 Promotional Engine, Latest in Disruptive Suite of Products

We are proud to announce the latest exciting addition to our innovative product portfolio—the Ai22 Promotions Engine

SB22 Announces New Partnership with ZingSports

SB22 Announces New Partnership with ZingSports

ZingSports is a major player in the Puerto Rico sports betting arena, with a huge potential as a future operator. Among the services that SB22 will provide are free-to-play, and real-money wagering

SB22 Brings on Keith Wall as Strategic Advisor

SB22 Brings on Keith Wall as Strategic Advisor

We are proud to announce that we brought on Keith Wall as a strategic advisor to support the company’s continued expansion

SB22 Partners Up with Xtremepush for a Hyper-Personalised, Omnichannel Marketing Experience

SB22 Partners Up with Xtremepush for a Hyper-Personalised, Omnichannel Marketing Experience

Our modular, scalable platform is joined by Xtremepush, the leading customer-engagement solution provider

SB22 Launches Parlay Texas, Premier Free-to-Play App

SB22 Launches Parlay Texas, Premier Free-to-Play App

The future of sports betting excitement is here, and it's free to play.

SB22 Super Bowl LVII Watch Party

SB22 Super Bowl LVII Watch Party

Belgrade is eight time zones away from Arizona, but we held a great Super Bowl party with food, and drinks, and live music!

SB22 Teams Up with Resonance Media to Create VR Entertainment Experiences

SB22 Teams Up with Resonance Media to Create VR Entertainment Experiences

This partnership will expand SB22’s reach into the Japanese entertainment market

SB22 Workspace Building — an Ideal Mix of Modern and Historical

SB22 Workspace Building — an Ideal Mix of Modern and Historical

The building we work in just got won a prestigious architecture design award

VR22 Is a Mind-Blowing Sports Viewing Experience

VR22 Is a Mind-Blowing Sports Viewing Experience

An industry journalist's review of our VR22 platform

SB22 Continues to Revolutionize Sports Betting With Launch of K22

SB22 Continues to Revolutionize Sports Betting With Launch of K22

We're announcing the first true self-service retail technology betting machine

Best Startup London: SB22 launches K22, a Fully Automated Next-Generation Retail Betting Solution

Best Startup London: SB22 launches K22, a Fully Automated Next-Generation Retail Betting Solution

Operators of all sizes will be offered a highly cost effective and competitive retail sportsbook

SB22 Team Grows on Wings of First Successes

SB22 Team Grows on Wings of First Successes

SB22 has developed a strong company culture centered around innovation

SB22 Announces Partnership with Bay City Ventures

SB22 Announces Partnership with Bay City Ventures

Offering Free to Play Engagement Solutions in Japan

Socure to Provide Advanced KYC and Fraud Solutions to Betting Platform SB22

Socure to Provide Advanced KYC and Fraud Solutions to Betting Platform SB22

Digital identity verification platform Socure has agreed to provide their advanced Identity and Fraud compliance technology to SB22

DruvStar and SB22 Announce New Strategic Partnership

DruvStar and SB22 Announce New Strategic Partnership

The strategic partnership is aimed at meeting the cybersecurity threats impacting the sports betting industry

SB22 Successfully Achieves GLI-33 Certification in Record Time

SB22 Successfully Achieves GLI-33 Certification in Record Time

SB22 announced the certification of the Fi22Sportsbook Platform by Gaming Laboratories International (GLI®)

SB22 Announces VR22

SB22 Announces VR22

We're Announcing Our Virtual Reality Betting Platform — VR22

SB22 Launches Apple Watch Wagering App AW22

SB22 Launches Apple Watch Wagering App AW22

We are excited to announce that we are the first to launch an Apple Watch wagering app

PropSwap Partners with SB22 to Offer Sportsbook Integration

PropSwap Partners with SB22 to Offer Sportsbook Integration

The agreement will allow SB22 operator partners to offer their customers a seamless integration with the PropSwap marketplace

Spotlight on... Pavle M.

Spotlight on... Pavle M.

VP of Technology

GLI Case Study: SB22

GLI Case Study: SB22

A Clear Vision — Develop A Modern Online Gaming And Sports Betting Platform Using the Best Technologies Available

SBC: SB22 Shuns Legacy Tech

SBC: SB22 Shuns Legacy Tech

SB22 Leadership team had a short talk with SBC Americas about our future-proof platform

Vik Shrestha — The Advantage of Authenticity

Vik Shrestha — The Advantage of Authenticity

Global Gaming Business Magazine profiles our Chief Commercial Officer

SB22 First Birthday Party

SB22 First Birthday Party

Have a look at our 1-year anniversary gathering

SB22 Partners with Optimove

SB22 Partners with Optimove

The partnership demonstrates SB22’s focus on developing highly tailored promotions using Artificial Intelligence and Machine Learning

Spotlight on... Mladen S.

Spotlight on... Mladen S.

Senior Backend Developer

Women in Tech

Women in Tech

Meet our sophisticated driving force

Pours and Twists of a Summer Friday Cocktail Party

Pours and Twists of a Summer Friday Cocktail Party

We work hard, and then we party with a lot of smiles

SBC Summit / North America

SBC Summit / North America

We have participated in the largest North America sports betting trade show.

Out of Office, Out of Town

Out of Office, Out of Town

Our fieldtrip to country club Zdravkovac

U.S. Integrity Partners with SB22

U.S. Integrity Partners with SB22

U.S. Integrity will provide integrity monitoring services via its proprietary dashboard to SB22

Strategic Partnership with Oddin.gg

Strategic Partnership with Oddin.gg

Oddin.gg is happy to announce that it has entered a strategic partnership with SB22

SB22 Superbowl Watchparty

SB22 Superbowl Watchparty

We sit back and enjoy the action on the field

Office Tour

Office Tour

Located in the historical heart of Belgrade, in a brand new modern office space, our developers are always in the center of action. Coming soon...

A Day in Life of an SB22 Engineer

A Day in Life of an SB22 Engineer

We're building a state-of-the-art sports betting app from ground up

AT&T Byron Nelson

AT&T Byron Nelson

Exciting meetings at the famous golf course in Dallas

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